2020 FINALIST

Heidi Zarate - ASIRI

Winner of the The Mr. Bag by American Leather Co.



Bolivia



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2020 Finalist Heidi  Zarate ASIRI

Heidi Zarate FINALIST'S PROFILE

Do you currently have your own brand or collection?
Yes, for almost two years, I have, together with my sister and partner, a brand of leather bags and accessories in our country, Bolivia.

What is your personal aesthetic and does it influence your design?
I really like the handmade items that show the hard craftsmanship, the luxury of enjoying something very special and different. For this reason I consider my style to be simple but elegant and with a slight rustic touch.

Why did you decide on this design? What makes this a men's bag influenced by the American Leather Co.'s aesthetic?
I adore the aesthetics of American Leather Co. It has a lot of functionality in its beauty, it is classic and very stylish. I only added details that can make the owner of the bag feel unique.

Why did you select these particular materials to work for your sketch?
I prefer to work with leather because it is a noble and durable material.

What can you contribute to the American Leather Co. brand? Do you follow American Leather Co. or Aimee Kestenberg on Instagram?
I follow these two brands very carefully, on instagram, because they each inspire me with their own characteristics.I think I can contribute to the brand, my attention to details, seeking to make each product unforgettable, because I enjoy designing classic bags that I love to add details that make them unique and different, like their owners.

Bag description
Asiri, Mr. Bag for American Leather Co., crossbody bag, tobacco caw leather, $ 200.

See other finalists from the 2020 handbag awards