Do you currently have your own brand or collection?
I currently design in my free time and am working on developing my own hand bag brand. Currently I specialize in apparel design and construction for fashion shows, and use this as an opportunity to showcase some of my handbag designs.
What is your personal aesthetic and does it influence your design?
My personal aesthetic is bold, thoughtful, and impactful.
Why did you decide on this design? How does it fit into the theme of self love? What does that mean to you?
I decided on this design because I think self love is a journey that we all need to undergo but unfortunately sometimes neglect. I selected the base of the bag to be red because it is bold and eye catching. I want the wearer to not only proudly showcase they are on a journey of self-love, but also inspire others to love themselves through the message on the bag that reads "love yourself". Self reflection is a vital step towards self love and with this elegant, bold, and thoughtful cross body you will have a daily reminder of your perseverance towards self-love.
Why did you select these particular materials to work for your sketch?
I used illustrator as the medium that brought my sketch to life. The program allows me to create powerful and clean designs. In the past I traditionally used acrylics and watercolors while doing sketches but within the past year I have grown fond of doing my sketches as digital art. Sometimes I get the best of both worlds by doing my sketches by hand and then scanning them in to my computer to then turn it into a digital piece.
What can you contribute to the Aimee Kestenberg brand? Do you follow AK on Instagram?
I am strongly skilled in designing items that evoke different feelings and tell a story. I have a strong understanding of color theory in relation to personal identity and know how to create designs an audience(consumer) can identify with. Not only have I done handbag design, I have been an artist for over 10 years and also design an construct apparel for fashion shows. My ability to design across different disciplines is engraved into my DNA. I follow AK on Instagram and strongly Identify with the brand because its more than just handbags. It aids in creating a positive lifestyle mindset thought the impactful quotes that accompany the handbag filled page.
House of Holstein, "Love Yourself", Crossbody, Illustrator Sketch, $200