The Pure and Natural Yoga Bag Inspired by TAJA Coconut
Design a yoga bag inspired by the uniqueness of TAJA Coconut
TAJA Coconut is authentic, aspirational, approachable, premium, witty, powerful, colorful, cool, attractive and desirable.
Designers are required to submit a sketch.
Designers are encouraged to use the brand assets of TAJA Coconut and integrate them into their design.
Finalists that are selected will be responsible for making the bags they have sketched within 3 weeks so keep in mind when selecting materials for your rendering.
No materials or inspiration will be provided for this sample.
TAJA Coconut Brand Assets:
No obstructive labels and packaging
Triangular bottle inspired by the tender green coconut
No strange color or odor.
All on full display
Only 1 ingredient / Pure and Natural
True to the principles of holistic wellness originated in India
Protected intellectual property and patent
Locked in freshness through quick extraction of coconuts monitored for ripeness
Sourced from natural tall palm trees rather than bio-engineered hybrids
Fair trade practices with local farmers
Partner with farmers for optimal soil conditions and hydration
Coconuts are ground down to powder after water extraction for:
Composting to feed soil of new coconut trees
Turned into organic seedling pots and replanted without need to dig it up
Winner will garner the opportunity to potentially collaborate with the exciting launch of the 100% pure and natural coconut water, TAJA Coconut, using the winning bag as inspiration, and also receive a yearlong membership to the Accessories Council.