The Heritage Bag Inspired by Guess Handbags

A creative and imaginative way of embracing the history of the Guess? brand and heritage


  • Designers are required to submit a sketch.
  • Designers are encouraged to create their own vision of a GUESS? handbag using their own inspiration and imagination of Guess?' rich history.
  • Finalists that are selected will be responsible for making the bags they have sketched within 3 weeks so keep in mind when selecting materials for your rendering.
  • No materials or inspiration will be provided for this sample.
  • For inspiration, research the Guess brand and check out Guess.com, Guess retail locations as well as Guess' Instagram https://www.instagram.com/guess/


Winner will garner the opportunity to potentially collaborate with the Guess Handbag Design Team using the winning bag as inspiration, and also receive a yearlong membership to the Accessories Council.



About Guess?, INC.

Established in 1981, Guess began as a jeans company and has since successfully grown into a global lifestyle brand. Today GUESS designs, markets and distributes full collections of women's, men's and children's apparel as well as accessories. Throughout the years, the GUESS image has been portrayed in unforgettable, innovative campaigns that have made the brand a house-hold name. GUESS is distributed throughout the United States and Canada in fine department stores, its retail and factory stores, and on its online store GUESS.com. Guess has licensees and distributors in South America, Europe, Asia, Africa, Australia and the Middle East. In addition to shopping online, you can find more information about GUESS at guess.com.

About Signal Brands, LLC

Founded in 1992, Signal Brands, LLC is a global leader in the design, manufacture, distribution and sales of licensed contemporary women's handbags, small leather goods and luggage. Signal Brands is a vertically integrated organization paying constant attention to research and development, design innovation and the adaption to market changes. Tailored focuses on customer satisfaction are important objectives of the wholesale and retail distribution for each brand. The philosophy of Signal Brands is to champion long-term partnerships through a comprehensive licensing experience from inspiration, concept and design to production, sales and marketing. Signal Brands has been the exclusive GUESS handbag licensee for over 20 years.