What is your inspiration for this sketch?
My inspiration for this sketch is the power woman essence of the Nasty Gal brand. I was inspired by Sophia Amoruso's success story and how she wanted to make girls feel awesome. It is a great message to send to the younger generation that her brand reaches. I interpreted #GIRLBOSS as an active student or aspiring business woman determined to reach her goals. This handbag, The Nasty Boss Bag, is a direct representation of my inspiration and will help the customer pursue her ambitions.
Why did you select these particular materials to work for your sketch?
I chose my materials to counteract the feminine silhouette of the handbag. I hope that the darker, edgier materials and hardware will make the customer feel confident while wearing the bag.
What is your design background?
I am currently studying accessory design at Savannah College of Art and Design. I have designed and constructed handbags and I am currently learning how to pattern and construct footwear. I have digitally rendered many original accessory designs for both academic and personal purposes. I have additionally interned with the senior director of handbags at The Donna Karan Company, LLC who taught me how to design new products based on current/past models and how to communicate a sketch into a specification among other things.
Do you currently design your own handbags collection? If so, would your Nasty Gal design fit into your current line?
I currently design handbags in my classes that have developed into their own ongoing collection. My Nasty Gal design would fit into my current line based on the visual aesthetic and feel of the materials. Although, I would make minor alterations such as accent color to maintain cohesiveness of my line, the design is fitting for the Nasty Gal brand.
What materials do you normally work with?
I normally work with an array of leathers including exotics such as ostrich leg and python.
What can you offer to the Nasty Gal aesthetic?
I can offer the Nasty Gal aesthetic an edginess and unique take on market favorites. Staying on trend and offering the customer what they want is important. I can take it one step further with material choices and a new eye in the market.
India Rae Cohen Designs, The Nasty Boss Bag, Satchel, black and navy lambskin, textured black patent leather, $250