2017 CATEGORY



The Perfect Everyday Work Tote Bag by Aimee Kestenberg

Design the perfect everyday work tote reflective of the brand's on-the-go, cool & casual DNA.



CATEGORY QUALIFICATIONS

  • Designers are required to submit a sketch.
  • Designers are encouraged to use our cool & casual brand DNA to create the perfect everyday tote that is unique in design and functionality.
  • Finalists that are selected will be responsible for making the bags they have sketched within 3 weeks so keep in mind when selecting materials for your rendering.
  • No materials or inspiration will be provided for this sample.
  • Bags must be original and not from past or current employer, internship or apprenticeship.
  • For inspiration, check out Aimeekestenberg.com https://www. Aimeekestenberg.com/


CATEGORY PRIZES

Winner will garner the opportunity to potentially collaborate with the Aimee Kestenberg Handbag Design Team using the winning bag as inspiration; receive a one on one strategy meeting with our company CEO & Creative Director to help guide them with a strategy to best achieve their goals as a designer; be featured on Aimee Kestenberg Social Platforms; receive a finished professionally made sample of the final bag design; and be considered for an apprenticeship with The Affordable Luxury Group in New York City. The winner will also receive a yearlong membership with the Accessories Council.


Sketch Based Category

THIS IS A SKETCH BASED CATEGORY

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SPONSOR OVERVIEW

About Aimee Kestenberg:
A three-time finalist and two-time winner of the Independent Handbag Designer Awards, The Aimee Kestenberg Brand was launched in 2013. An entrepreneur at heart and a disrupter in the world of fashion, Aimee Kestenberg has redefined the meaning of ‘affordable luxury’. Aimee’s “keep it real” attitude and unique, casual and free-spirited designs have deemed her an industry leader in the world of handbags and accessories. For more visit: www.aimeekestenberg.com/about

About The Affordable Luxury Group
The Affordable Luxury Group is a millennial-driven fashion house with an emphasis on Handbags, comprised of designer brand Aimee Kestenberg as well as a mix of industry-wide collaborations, proprietary brands, licenses and private label. The company offerings include categories from handbags, small leather goods, luggage & travel, belts and more. For more visit: https://www.linkedin.com/company/affordable-luxury-group